What are the most common network business cases being considered today: incremental DSL roll-out and NGN access? WiMAX in the rural and urban periphery? Core NGN transformation? Convergence scenarios facilitated by femtocells? Operators face a bewildering range of choice, and yet the same technical and economic questions must always be answered: roll-out and equipment utilisation; site upgrades; time-to-market for a new, revenue-generating service; and plain and simple payback on investment.
You can do this in a spreadsheet, if you need a quick answer which you do not need to rely on, re-use or share with colleagues. Or you can adopt an established modelling process which has been proven worldwide and rounded out through a decade of professional feedback, as is the case for the STEM business-modelling software for industry by Implied Logic. This paper looks at the business case for WiMAX vs. DSL in rural areas, and tells a typical story of business model evolution across technology, geography and economics which is actually a lot easier than it looks – if you don’t try to re-invent the wheel at every turn.